MyPootle

mypootle is a website with soul. Created for explorers and adventures alike, mypootle handpicks boutique hotels full of character and personality. Slick city bolt-hole or super cool mountain cabin, funky hacienda or island hideaway, pootlers will find boutique hotels chosen for their individuality, inspiration, stylish design and lack of pretension...all of course with exceptional service. vb. "pootle": to travel happily, a purpose is optional.

The mypootle brand was created to combine two facets of travel - the journal and the journey. The identity has provided a sense of purpose and was applied across all mediums of visitor engagement, including the website and print communications.

The online customer journey was extensively designed and developed to map and enable visitors to review and book hand picked hotels based on two criteria... destinations they wished to travel to and the activities they wished to experience.

Services Provided

• Brand Creation
• Information Architecture
• Website Design
• Project Management